You Can't Miss This Show
The Rental Show - Feb. 5-8, 2012
Ernest N. Morial Convention Center, New Orleans
When it comes to setting your trade show schedule, return on investment is more important than ever. Exhibiting is a substantial commitment, and you need to know up front that a show will generate enough quality leads to make it worth your while. The Rental Show is that show.
For the first time in several years, the rental market is trending upward. Attendees already are buzzing about the Show's return to New Orleans. And no other trade show connects you with more industry decision makers in one place. It's the right time and the right place for the face-to-face contact that turns prospects into profits.
Questions on exhibiting? Call Chris Hammes at 800-334-2177, ext. 232.
Download the complete 2012 Exhibitor Prospectus here.
Reserve your booth now
To apply online, click the online booth application link below. ARA associate members will need to log in with the user name and password you created for your ARA membership. If you have not yet created an account or are not an associate member, click here.
Not yet an associate member? Click here to join.
Floor plan
Download the 2012 overall floor plan here.
Floor plan by department:
Show floor departments
The Rental Show's trade show floor includes the following departments:
Construction/Industrial Equipment is almost exclusively rented by construction firms or contractors and is normally towed or driven to a job site. Examples include earthmoving equipment such as backhoes, excavators and trenchers; access equipment such as aerial work platforms and telehandlers; and large generators.
General Tool/Homeowner Equipment is usually rented by small contractors and do-it-yourself (DIY) homeowners and most can be transported by car or in the back of a pickup truck. The equipment is used for light construction, including building renovations and additions, concrete work and landscaping.
Party/Special Event Equipment covers rental of products to consumers for celebrations such as weddings, graduations and parties, and to corporations for promotional, recreational and special events. It includes such items as tents, tables and chairs, linens, tableware and other equipment specifically rented for parties or events.
Additional Exhibitor Benefits
Beyond quality leads, great exposure and a reliable track record of success, The Rental Show offers a variety of resources for exhibitors, including these no-cost opportunities to promote your presence at the Show:
- Free lisiting on the Show’s website.
- Exhibitor listing in The Rental Show Directory, which attendees keep and refer to throughout the year.
- Opportunity to have your new product spotlighted in The Hot List supplement of Rental Management magazine, allowing your product to be seen by 17,000 subscribers.
- Recognition in Rental Management pre-Show and at-Show issues.
- Complimentary meeting space at The Rental Show (based on availability).
- Complimentary exhibitor badges (based on size of booth).
- Access to the ARA member mailing list.
- Use of The Rental Show logo on your promotional materials.
In addition, ARA extensively promotes the benefits of The Rental Show to its members and the industry to attract attendance.
Space assignment policy
ARA will accept contracts for space until all space is reserved. Exhibit space was assigned in early August according to the following point system: five points for associate membership; three points for each year of exhibiting; and two points for each equivalent 10-ft. by 10-ft. booth requested. Points awarded for sponsorship were based on The Rental Show 2011: five points for Platinum Level ($10,000 and up); two points for Gold Level ($5,000 – $9,999); and one point for Silver Level ($1,500 – $4,999). Two points were awarded for paid display advertising in The Rental Show Directory 2011.